Ownership & Growth Initiatives

• Own organic growth as a key acquisition channel, identifying and scaling high-impact opportunities across SEO, content, affiliates, and emerging platforms.

• Proactively identify new growth levers (e.g. new content formats, distribution channels, partnerships, AI-driven surfaces) and validate them through fast experimentation.

• Take initiatives from idea to execution, with a strong focus on measurable impact (traffic, conversion, revenue).

SEO Strategy & Execution:

• Develop and execute data-driven SEO strategies to improve search engine rankings and drive organic traffic.

• Coordinate and support SEO freelancers and Wordpress developer in executing key initiatives.

• Collaborate with content creators to develop high-quality, user-focused, and SEO-informed content.

• Ensure strong technical foundations (site structure, performance, indexing, etc.), working with developers where needed.

AI visibility & Emerging Channels

• Explore and lead initiatives to improve Skoove’s visibility across emerging discovery platforms, including AI-driven search and third-party ecosystems.

• Act as a thought leader within the company on how organic growth evolves beyond traditional search.

Analytics & Reporting:

• Use data to identify opportunities, prioritize initiatives, and evaluate performance across organic channels.

• Present performance reports and recommendations to stakeholders.

Affiliate Marketing:

• Work closely with the affiliate team to identify and scale new growth opportunities.

• Take an entrepreneurial approach to partnerships and third-party distribution channels.

Campaign Ownership:

• Lead and coordinate freelancers (SEO, content, development), ensuring efficient execution and high-quality output.

• Foster a fast, experiment-driven, and results-oriented working style.

5+ years of experience in B2C marketing, with a strong focus on organic growth (SEO, content, affiliates, or similar channels).

Proven track record of driving measurable growth through organic channels—not just execution, but identifying and scaling opportunities.

Strong entrepreneurial mindset: you take ownership, move fast, and are comfortable working with ambiguity.

Ability to identify opportunities independently and turn them into structured, high-impact initiatives.

Strong analytical skills, with the ability to translate data into clear actions and priorities.

Experience leading projects end-to-end and working with cross-functional contributors (freelancers, developers, designers).

Solid understanding of SEO fundamentals (technical and content), without being limited to it.

Curiosity for new platforms and emerging trends (e.g. AI-driven discovery, new content ecosystems).

Fluent in English.

Experience in e-learning, music, or games is a plus.

The ability to work in a cutting-edge field, with some of the best people in music-tech.

The opportunity to own and shape a core growth channel with direct impact on company performance.

Lean hierarchies and short decision-making processes meaning you can take ownership of projects and see them through to completion

A diverse and super friendly international team.

A creative working space with a great terrace in the central and popular Friedrichshain area.

Learning budget - up to €2,500 and 10 working days per year

A stable, profitable company with more than 3 million users.

Fresh fruits, good coffee, and enjoy the evenings with a chilled beer.

Support if you plan to move to Berlin and help with settling in.

Flexible remote work of up to 60% of your time.

Yearly team offsites.

28 paid vacation days.